Founded in 1985, Geddes Business Systems Ltd has been a trusted provider of innovative software solutions for wholesalers and distributors. With nearly 40 years of experience, Geddes specialises in streamlining operations with their flagship product, Equinox (EQx), which simplifies accounting, stock control, and order management while offering advanced security and usability.

By partnering with SmartOffice, Geddes expanded its capabilities, enabling clients to achieve greater efficiency while enhancing their own position as a comprehensive service provider. This partnership reflects Geddes’ commitment to evolving with client needs and providing robust, tailored solutions.

The Challenge

Geddes faced increasing client demand for accounts payable (AP) automation, a capability not supported by their existing product offerings. While their flagship software, Equinox (EQx), excelled in managing accounting and stock control, the absence of an automation solution left a critical gap. Clients needed streamlined workflows and better integration.

Addressing these challenges was essential for Geddes to remain competitive, strengthen client relationships, and capture new revenue opportunities. Partnering with SmartOffice provided the solution they needed.

The Solution

Geddes partnered with SmartOffice to bridge this gap. The collaboration enabled Geddes to integrate SmartOffice’s automation system into their Equinox (EQx) software via API, creating a cohesive, efficient solution for their clients. The integration automated critical processes, such as document handling and invoice matching with Purchase Orders and Goods In, reducing manual workloads and enhancing financial visibility.

Geddes valued SmartOffice’s flexibility, which allowed them to maintain direct control over onboarding and training. This approach ensured a personalised experience for their clients while leveraging SmartOffice’s robust capabilities. By offering SmartOffice as a supplementary solution, Geddes solidified its role as a full-service provider, enhancing client relationships and creating new recurring revenue streams through subscription-based billing.

The Result

Partnering with SmartOffice has delivered significant improvements for Geddes, from boosting recurring revenue through SaaS models to enhancing client satisfaction with streamlined accounts payable workflows. By addressing key operational gaps, Geddes has strengthened its position as a trusted partner and ensured long-term growth and competitiveness in their market.

1. Increased Revenue Streams: Geddes introduced SaaS-based billing models, significantly boosting recurring income.
   
2. Enhanced Client Retention: By addressing critical pain points like time-intensive AP tasks, Geddes improved client satisfaction and loyalty. Clients benefited from smoother workflows and enhanced operational efficiency.
   
3. Strategic Differentiation: The integration of SmartOffice elevated Geddes’ value proposition, enabling them to lead client discussions and secure their place as trusted partners in strategic planning.
   
4. Streamlined Operations: With SmartOffice handling automation, Geddes could focus on refining Equinox (EQx) and supporting client success, fostering long-term growth.

Conclusion

The partnership with SmartOffice has allowed Geddes to remain a competitive and integral part of the electrical industry’s evolving landscape. By integrating cutting-edge automation technology, Geddes has strengthened its client relationships, diversified revenue streams, and reinforced its reputation for innovation. This collaboration exemplifies the potential of technology partnerships to transform business offerings and sustain success.